Head Of Marketing (Canada)

This is a remote position.

About the CompanyPartnerships are the future of go-to-market strategies, driving 30–50% of company revenue. However, many partner teams still rely on spreadsheets, email chains, and outdated CRMs that create inefficiencies, slow execution, and lost revenue [link removed] company is building an AI-native PRM platform designed for modern partnership teams, helping eliminate manual work, improve partner collaboration, and turn partner activity into scalable and measurable revenue [link removed] organization experienced 600% year-over-year growth in 2025 and currently works with industry-leading companies such as Anthropic, Starlink, Gong, and BambooHR. The team operates in a fast-paced environment focused on intentional execution and delivering measurable impact.Role OverviewThe company is hiring a Director of Marketing to lead the marketing function end-to-end, reporting directly to the CEO. This role is highly focused on demand generation, inbound pipeline growth, revenue impact, and [link removed] ideal candidate is someone who can quickly identify opportunities, test hypotheses, analyze results, and scale successful initiatives. This is a hands-on leadership role where the person will be expected to build, optimize, and execute marketing strategies while helping shape the company’s go-to-market [link removed] marketing assets already in place include:

• Newsletter and email marketing initiatives
• Founder-led thought leadership
• Podcast and YouTube content
• LinkedIn as the primary inbound channel
• G2 presence and review programs
• Event sponsorships and partnership community engagement
• Website copy, landing pages, and core messaging initiatives

The Director of Marketing will also collaborate closely with a Product Marketer responsible for product messaging, case studies, and sales enablement materials.Main Responsibilities

• Own and execute demand generation strategies across multiple channels
• Drive inbound pipeline growth tied to MQLs, SQLs, pipeline, and revenue
• Manage and optimize LinkedIn, email marketing, content, paid campaigns, and community initiatives
• Develop and refine website messaging, positioning, and landing pages
• Analyze performance metrics and prioritize high-impact growth opportunities
• Support partnership-led growth and partner marketing initiatives

Requirements

5+ years of B2B SaaS marketing experience

• At least 2 years leading or owning a marketing function
• Proven experience driving pipeline generation and revenue growth through demand generation
• Experience managing inbound channels such as LinkedIn, newsletters, podcasts, blogs, YouTube, paid campaigns, and G2
• Experience with partner marketing or partnerships-led growth strategies
• Portfolio showcasing marketing campaigns, content, or programs built and scaled

Nice to Have

• Experience with PRM, CRM, or partner-led growth platforms
• Familiarity with HubSpot
• Experience mentoring or managing junior marketing team members

Why Join

• Opportunity to lead and scale a marketing function with strong existing traction
• Direct collaboration with the CEO on company growth and positioning
• High-impact role with significant ownership and visibility
• Fast-growing environment with strong momentum and growth potential

Benefits

Salary:$5000- $7000Remote Canada

Originally posted on Himalayas